Philweb — Web Design, Marketing & Development Portfolio by Phil

ABS Horticulture
ABS Horticulture image 4

Foundation Marketing for Premium Garden Management

ABS Horticulture

Project Information

Andrew from ABS Horticulture has 27 years of horticultural experience across Melbourne's inner east but had no digital presence beyond word of mouth. We built a 60+ page Next.js website with 12 service pages, 40+ suburb-targeted location pages, a dedicated landing page, and an integrated booking calendar. Backend API connects to a CRM with automated lead capture, instant SMS and email follow-up, and a reputation management system with review request campaigns. Full analytics stack — GA4, Meta Pixel, and enhanced conversion tracking — across both the main site and landing page.

Work Done

Web DesignWeb DevelopmentNext.JSLanding PagesCRM IntegrationAutomationLocal SEO40+ Location PagesGA4 AnalyticsMeta PixelEnhanced ConversionsReputation ManagementReview CampaignsBooking CalendarSchema Markup

Results

0 → 60+ Page Website40+ Location PagesAutomated Lead NurtureReal-Time Booking System5-System Analytics Stack