We're thrilled to welcome Constructions by Lucas as the newest member of the Echo Studios family. Based in Werribee, Lucas is a qualified carpenter with over 20 years of experience leading a full-service construction business across metropolitan Melbourne — covering everything from custom decking and pergolas to fencing, landscaping, flooring, and commercial shop fit-outs.

Lucas has built his reputation the old-fashioned way — quality craftsmanship and word of mouth. But like most tradies doing great work, the business has a ceiling when you're relying on referrals alone. He needed the marketing systems to match the quality of his builds.

What We're Building Together

We're setting up the foundation first — getting all the right systems in place before we start running ads. The scope includes:

• CRM setup with automated lead capture, instant follow-up, and missed call text-back
• A high-converting landing page built for ad traffic
• An SEO-optimised multi-page website showcasing their full range of services
• Automated review generation to build on their existing reputation
• Sales pipeline with nurture sequences so no lead falls through the cracks

The goal is straightforward: build Lucas the infrastructure that turns enquiries into booked jobs — so when we switch on Google and Facebook ads, every dollar works harder because the backend is already dialled in. No point driving traffic to a business that can't capture and follow up leads automatically.

More updates to follow as the build progresses.